Hype Club — Crypto based Project Marketing Medium that also provides Lucrative Qualities
A Web 3.0 environment enhances the user experience by providing rich and interactive advertising opportunities. This is a boon for marketers because they can now deliver more targeted ads to consumers. With Web 3, marketers will be able to provide a more efficient strategy and advertise their products.
They would have access to many different sources of information which will affect their purchase decisions.
The advanced user experience capabilities of Web 3.0 marketing allow marketers to dive into a whole new world full of innovation in advertising and marketing.
But today, a majority of the systems which are utilized to develop Web3-based projects are functioning on Web2 standards and centralized third parties. The article is going to fully detail the amazing benefits that Hype Club brings to avert these issues with the marketing network around the Web3 ecosystem.
INTRODUCTION TO HYPE CLUB
The Hype Club Network is an invite-only Web3 community that pays individuals to get pitched by projects. These projects include NFT, Decentralized Finance (DEFI), or Decentralized Autonomous Organization (DAO) based projects. Its mission is to simply create a Decentralized Marketing organization (DMO) that will help bring attention to under-the-radar Web3 projects. The hype projects are also the ones looking to pitch their companies and pay for this service called a Hype Blast. Each project can choose who they want to target. Below are the terminologies utilized uniquely on their network:
Terminologies
- Hype Member: The individuals who join the Hype Club.
- Hype Homies: The individuals who invite people to the Hype Club.
- Hype Projects: The individuals who invite people to the Hype Club.
- Hype Blast: A marketing-service Hype Club offers to promote projects.
- Hype Fee: The amount of $HYPE charged for performing a Hype Blast.
- Hype Pass: What each Hype Member creates once joining the Hype Club.
- HypeID: The unique identifier that each Hype Member receives.
HYPE CLUB’S AIMS
Apart from hyping various projects that are willing to be affiliated with the platform. Hype Club also seeks to completely revolutionize how marketing is handled on the Web3 system through the following aspects:
The Elimination of Censorship
Although Web2 platforms like Twitter and Google have slowly begun removing all-out bans of Web3 advertising, this sector is still heavily censored and controlled. Outside of scams or illegal content, Hype Club is open to all Web3 founders to pitch their projects.
The global market for digital advertising and Marketing estimated at $350 Billion in the year 2020, is projected to reach a revised size of US $786.2 Billion by 2026, growing at a CAGR of 13.9% over the analysis period. This is the market that the platform aims to disrupt.
Elimination of Third Parties
Removing intermediaries like Twitter, Google, and influencers can allow projects to directly connect with the people who want to hear about them. This way, 100% of ad revenue can be shared directly by the people being advertised to.
On-chain Focus
Web2 marketing is built on Web2 data like age, location, and hobbies. Web3 projects don’t care about this. Instead, Hype Club enables Web3 projects to target individuals based on Web3 analytics like protocol usage, DAO activity, and NFT holdings.
HYPE TOKEN DETAILS
The Avalanche-based token utilized on the entire platform is called the HYPE token. The token is going to be used to fuel and facilitate the Hype Club ecosystem. Anytime a Hype Project pays for a Hype Blast, this income is used to buy HYPE tokens off the market. It should also be noted that the token has a total supply of 1,000,000,000 units.
Projects that want to pitch Hype Club Members their project must pay a “Hype Fee”. Once paid, a project can send a “Hype Blast” to a predetermined and targeted list of Hype Members. This can be done through various forms such as; Emails, SMS, Discord, Telegram, Twitter, and Reddit.
The income produced from the Hype Fee is utilized to purchase $HYPE off the market. This newly purchased $HYPE is allocated directly to 3 categories; the Hype Members ( which earn 90%), Hype Homies (which gain 9%), and the Hype Treasury (which gains 1%). The iterated percentage is how the project will start but can be increased or decreased by governance as time goes on. Below are some of the features and reward-based schemes being initiated on the network:
Token Burning
Any remaining $HYPE after all rewards have been paid out is burned. The percentage of how much is burned will start at 1% but can be increased or decreased by governance. For more info: https://hypeclub.xyz/launch/
HypeBounty Reward
For their efforts in helping grow the Hype Club ecosystem, anytime a Hype Member is targeted in a Hype Blast and earns $HYPE, the Hype buddy earns a Hype Bounty. For more info: https://hypeclub.xyz/launch/
100M challenge
For the launch of Hype Club, 100M $HYPE tokens have been allocated to jumpstart the project. There are 6 ways to participate and earn $HYPE.
Tokens Rewards: 50M HYPE
Learn More: https://hypeclub.xyz/token/
Social Rewards: 20M HYPE
Learn More: https://hypeclub.xyz/social/
Create Videos Rewards: 10M HYPE
Learn More: https://hypeclub.xyz/video/
Writing Rewards: 10M HYPE
Learn More: https://hypeclub.xyz/writing/
Create Graphics Rewards: 5M HYPE
Learn More: https://hypeclub.xyz/graphics/
Provide Feedback Rewards: 5M HYPE
Learn More: https://hypeclub.xyz/feedback/
It should be noted that All submissions will be judged by Blockzero Labs and graded based on quality, creativity, and reach of submissions. If submissions do not meet the minimum quality threshold, Blockzero Labs holds the right to retain HYPE tokens in treasury.
CONCLUSION
As mentioned earlier, The Hype Club Network is an amazing and highly Beneficial project marketing ecosystem, which renders its services to Defi or NFT-based projects. Its unique factors for averting Web2 marketing issues such as Third parties, centralization, and so on, are going to completely revolutionize how projects are being advertised on Community based ecosystems.
Official links
Website: https://hypeclub.xyz/
Twitter: https://twitter.com/HypeClubXYZ
Youtube: https://www.youtube.com/c/blockzerolabs
Medium: https://blog.blockzerolabs.io/
Discord: https://discord.gg/KRBXnPZMNu
